Item #12207 The Last Dream-O-Rama: The Cars Detroit Forgot to Build, 1950-1960. Bruce McCall.

The Last Dream-O-Rama: The Cars Detroit Forgot to Build, 1950-1960

New York: Crown Publisher, 2001.

Hardcover. 8 1/2" X 11 1/4". 123pp. Mild rubbing and shelf wear to covers, corners, and edges of unclipped dust jacket. Light rubbing to edges of purple paper over boards. Faint dust-spotting to edges of text block. Remainder mark to bottom edge of text block. Pages are clean and unmarked. Binding is sound.

"When the postwar economic boom fostered such prosperity that easy credit allowed even hourly workers to plunge themselves hopelessly into debt, a brand-new car became an attainable dream for millions in the 1950s. And soon came dream cars to further stimulate their automotive saliva glands. By mid-decade, every American carmaker was parading its glittering glimpses of four-wheeled futurism before a dazzled public -- flights of styling fancy and functional wonderment blaring 'Headed for your driveway soon!' while mumbling, sotto voce, 'Don't hold us to it.' "

So begins Bruce McCall's tongue-in-cheek history of Detroit's dream car era. From the author of the cult classic Zany Afternoons comes perhaps the sharpest, funniest, most original overview of Fifties culture -- and Fifties cars -- yet published. The Last Dream-o-Rama is a surrealistic satire, not just of the dream car phenomenon but of the conformist and materialistic value system that produced it. From the Quizfire 5000 Jackpot to the Nixoneer Squelchchoramic to the Bongo Beatnik Ferlinghetti TurboHipster, McCall's lavish illustrations and the antic text memorably restore the world of America in the Fifties in all its glitzy grandeur.(Publisher). Very good / very good. Item #12207
ISBN: 0609608010

Price: $20.00

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